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02. THE MUMM EXPERIENCES (EN)
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COME AND DISCOVER OUR CELLARS
Explore every facet of champagne and how it is made as you learn about Maison Mumm’s traditional know-how. Combined with a pioneering approach that has characterised the company since its creation in 1827, this expertise is constantly updated and enriched thanks to Mumm’s exacting standards and focus on consistency and innovation.
Discover Maison Mumm’s iconic world by experiencing our unique cellar visits and tastings:
1. CORDON ROUGE EXPERIENCE
On this tour, discover how Georges Hermann Mumm, an ambitious, visionary entrepreneur, led Mumm on the path to growth and international development. He brought a philosophy of excellence and innovation to the company that still guides our champagne production, nearly 200 years later.
Georges Hermann Mumm was also responsible for creating the famous red ribbon, a worldwide symbol of quality since 1876. The guided tour of the cellars is followed by a tasting of Mumm Cordon Rouge, the symbolic Mumm champagne.
2. 100% GRAND CRU EXPERIENCE
Since 1827, Mumm has cultivated excellence and know-how, closely linked to the prestigious terroirs we began to acquire from the outset. To produce the exceptional champagnes of the 100% Grand Cru Mumm RSRV collection, we pay the greatest care and attention to our remarkable vineyard: 216 hectares - 160 hectares of which is classified Grand Cru - certified as Sustainable Viticulture in Champagne.
This tour, which focuses on know-how and terroir, will take you to the heart of Maison Mumm's historical site. It is followed by a tasting of two prestige wines, 100% Grand Cru, from the Mumm RSRV collection.
3. DISCOVERY EXPERIENCE
Discover Maison Mumm which, for nearly 200 years, has passionately pursued excellence, as summed up by Georges Hermann Mumm’s motto: ‘Only the best’. Since 1827, we have been exploring new ways to reveal the essence of Pinot Noir, the signature varietal that defines the unique style of our wines.
Following the guided tour of the cellars, an original sensory experience will introduce the tasting of Mumm Millésimé, a complex wine embodying Mumm’s know-how and excellence.
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| 12/02/2020 | 31/10/2023 |
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| 4bcc80ee-c674-ea11-a2de-87f2fd6b4dea |
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01. LES EXPERIENCES MUMM (FR)
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COME AND DISCOVER OUR CELLARS
Explore every facet of champagne and how it is made as you learn about Maison Mumm’s traditional know-how. Combined with a pioneering approach that has characterised the company since its creation in 1827, this expertise is constantly updated and enriched thanks to Mumm’s exacting standards and focus on consistency and innovation.
Discover Maison Mumm’s iconic world by experiencing our unique cellar visits and tastings:
1. CORDON ROUGE EXPERIENCE
On this tour, discover how Georges Hermann Mumm, an ambitious, visionary entrepreneur, led Mumm on the path to growth and international development. He brought a philosophy of excellence and innovation to the company that still guides our champagne production, nearly 200 years later.
Georges Hermann Mumm was also responsible for creating the famous red ribbon, a worldwide symbol of quality since 1876. The guided tour of the cellars is followed by a tasting of Mumm Cordon Rouge, the symbolic Mumm champagne.
2. 100% GRAND CRU EXPERIENCE
Since 1827, Mumm has cultivated excellence and know-how, closely linked to the prestigious terroirs we began to acquire from the outset. To produce the exceptional champagnes of the 100% Grand Cru Mumm RSRV collection, we pay the greatest care and attention to our remarkable vineyard: 216 hectares - 160 hectares of which is classified Grand Cru - certified as Sustainable Viticulture in Champagne.
This tour, which focuses on know-how and terroir, will take you to the heart of Maison Mumm's historical site. It is followed by a tasting of two prestige wines, 100% Grand Cru, from the Mumm RSRV collection.
3. DISCOVERY EXPERIENCE
Discover Maison Mumm which, for nearly 200 years, has passionately pursued excellence, as summed up by Georges Hermann Mumm’s motto: ‘Only the best’. Since 1827, we have been exploring new ways to reveal the essence of Pinot Noir, the signature varietal that defines the unique style of our wines.
Following the guided tour of the cellars, an original sensory experience will introduce the tasting of Mumm Millésimé, a complex wine embodying Mumm’s know-how and excellence.
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| 25/02/2020 | 17/12/2023 |
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| d4a8d3b8-1ae6-eb11-a2d9-92c04aa5ad86 |
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TASTE ENCOUNTERS WITH MUMM
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Taste Encounters: AN ENCOUNTER BETWEEN CHAMPAGNE, NEUROSCIENCES AND DESIGN
A charismatic and visionary entrepreneur, Georges Hermann Mumm brought a philosophy of excellence and innovation to the company that has pushed us to continue developing and revealing the essence of Pinot Noir, the signature varietal that defines the style of our wines. Mumm offers a new, innovative, multi-sensory experience to help you appreciate the complexity of our champagnes. Designed by Laurent Fresnet, Cellar master – in collaboration with a neuroscientist specialised in neuro-oenology and a talented designer – this experience will challenge your perceptions and let you discover Mumm wines differently.
Following the guided tour of the cellars, let yourself be surprised by this unique Champagne tasting experience, in the elegant surroundings of the Mumm VIP tasting room. An original olfactory experience followed by a surprising, multi-sensory tasting of Mumm Millésimé 2013 and Mumm Grand Cordon Rosé.
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| 20/05/2021 | 25/08/2023 |
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| e1312f6a-03c2-ea11-a2de-87f2fd6b4dea |
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EXPERIENCE GRAND CRU & CHEESE (FR)
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EXPERIENCE GRAND CRU & CHEESE
Since the outset, Mumm has acquired vineyards in the most prestigious terroirs in Champagne, particularly in the Montagne de Reims, Verzenay. Mumm’s first plot was purchased in this village renowned for its Pinot Noir – our signature varietal. The expression of our heritage linked to terroir and know-how, the wines produced from this Grand Cru are reserved for a small circle of connoisseurs.
Following the guided tour of the cellars, Mumm invites you to taste two wines from the 100% Grand Cru Mumm RSRV collection, with gourmet food pairings. After this experience, you will join the RSRV Club, usually only possible through co-opting.
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| 05/07/2020 | 26/05/2023 |
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MUMM RSRV CLUB EXPERIENCE
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MUMM RSRV CLUB EXPERIENCE
Since the outset, Mumm has acquired vineyards in the most prestigious terroirs in Champagne, particularly in the Montagne de Reims, Verzenay. Mumm’s first plot was purchased in this village renowned for its Pinot Noir – our signature varietal. The expression of our heritage linked to terroir and know-how, the wines produced from this Grand Cru are reserved for a small circle of connoisseurs.
Following the guided tour of the cellars, Mumm invites you to taste two wines from the 100% Grand Cru Mumm RSRV collection, paired with French cheese.
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| 05/07/2020 | 30/09/2023 |
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TASTE ENCOUNTERS WITH MUMM
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MUMM TRAILBLAZER EXPERIENCE: A MEETING BETWEEN CHAMPAGNE, NEUROSCIENCES AND DESIGN
A charismatic and visionary entrepreneur, Georges Hermann Mumm brought a philosophy of excellence and innovation to the company that has pushed us to continue developing and revealing the essence of Pinot Noir, the signature varietal that defines the style of our wines. Mumm offers a new, innovative, multi-sensory experience to help you appreciate the complexity of our champagnes. Designed by Laurent Fresnet, the cellar master - in collaboration with a neuroscientist specialised in neuro-oenology and a talented designer - this experience will challenge your perceptions and let you discover Mumm wines differently.
Following the guided tour of the cellars, let yourself be surprised by this unique Champagne tasting experience, in the elegant surroundings of the Mumm VIP tasting room. An original olfactory experience followed by a surprising, multi-sensory tasting of Mumm Millésimé 2013 and Mumm Grand Cordon Rosé.
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| 20/05/2021 | 30/09/2023 |
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